Our Story | NAVABELLA
top of page

​

 

ABOUT US

​

​

​​

NAVABELLA was born at the kitchen table of native Richmond, Virginia grandmother, Erika A. Darden, when her granddaughter Ava, who is very sensitive to harsh chemicals, repeatedly experienced adverse reactions to a well-known candle brand she burned in her home. After a plethora of research, Erika discovered that most mass-produced candles contained well-known and documented cancer, allergy, and pollutant causing ingredients.

​

As a result, Erika set out on a journey to create a candle that was safe enough for her granddaughter yet strong enough to fill her home with exceptional fragrance. Erika never intended to sell her candles. However, friends and family instantly fell in love with the candles. Soon after, her products were selling out at local festivals and farmers' markets, with requests for complimentary products to the all-natural soy candles. So, she went back to her kitchen table and created an entire line of premium home fragrance products, all handcrafted in micro-batches from the finest ingredients.

​

Each signature scent is unique and tailor-made to stimulate your mood and create memories for a luxurious, aromatic experience.

​

 

OUR WHY

​

​

​​

We create products with your wellness in mind. We do not use harsh and damaging ingredients...EVER! We believe the cost, time, and energy we invest to deliver high-quality, safe, and clean-burning products far outweigh the potential damage to your health. We understand that you may not place the same importance on what makes us exceedingly different from our "less expensive" counterparts, and that's perfectly okay. However, before you underestimate the importance of why we place safety first, here are just five main "hazard groups" that we do not allow:

​

  • Carcinogens. Materials known or thought to cause cancer.

  • Mutagens. Materials that change the DNA of a cell, harming the cell, and causing diseases like cancer.

  • Reproductive toxins. Toxins that adversely affect reproductive organs and increase the risk of birth defects.

  • Organ toxins. Toxins that cause adverse effects or disease within specific bodily organs.

  • Acute toxins. Toxins that can cause adverse effects from a single exposure, usually from ingestion.

​

​

 

OUR TEAM

​

​

IMG_3936 2.jpg

Erika

Founder/Chief Creative Officer

  • NAVABELLA on Instagram
IMG_1984.jpg

Ava

Chief Inspiration Officer

  • NAVABELLA on Instagram
bottom of page